Короткий опис(реферат):
The system of formation of competitive advantages of a retail enterprise on the basis of the use of internal and external sources is considered in this article.
The authors present a step-by-step sequence of forming competitive advantages, developed technology for the formation of competitive advantages, a comprehensive multi-criteria system for assessing the internal capabilities (competitive potential) of the retail enterprise.
Суть розробки, основні результати:
Chorna, M. V. Formation of competitive advantages of the retail enterprise / M. V. Chorna, T. B. Kushnir, A. M. Volosov // Науковий вісник Полісся. – 2018. – № 3 (15). – С. 75-82.